PB2.0 - Where Do We Go from Here?
After weeks of looking back and taking stock of what happened to the major players in the progressive blogosphere (PB1.0), let's move forward, shall we?
It's time to come out and stake our claim to a place in the blogosphere. We need to define ourselves as we are already being defined by others as "just disgruntled HRC supporters over there at Corrente."
What we for PB2.0
- Promotion of Justice / Social Justice
- Promotion of truth no matter what
- Promotion of the tools of critical analysis
- Party invariance
- We are not impartial, we are progressives
What we don't want for PB2.0
- An exclusive focus on electoral politics
- Too close a relationship between the blogosphere, the media and party politics
What we want for PB2.0
- No uniformity: PB1.0 sites look more and more all the same: frontpagers and diarists
- A flexible and decentralized network as opposed to a centralized hub
- Accountability mechanisms to avoid truthiness
- Blogging professionals rather than professional bloggers (this means we want people with specific perspective and expertise on a variety of topics rather professional bloviators with an eye to a career in the mainstream media)
What we don't want for PB2.0
- A Top-Down structure where frontpagers dictate the terms of the debate and hold out the carrot of becoming one of the club to diarists
- A hub-like structure where the core is vulnerable to hijacking to particular interests
- Some of us can blog for free because of our careers, the tools are also out there for gree blogging. Others might need help to fund their contribution to PB2.0.
- Connections between Online and Offline activism: this might also require funding.
Social Business versus Corporate Social Responsibility: SB means "for-profit / no dividends" (investors only get back what they put in, the Kiva model), CSR means "for-profit / dividends" with some regard for the activities of the business to get some undefined socially responsible goal or behave in some undefined socially responsible manner. Personally, I lean towards the Social Business model.
Microlending for progressive projects: the $$ invested by PB2.0 players (possibly through an entry fee - the larger the pool, the lower the fee) should be used to promote a variety of projects, online or offline, that promote progressive causes. We could have calls for project 2 or 3 times a year and have PB2.0 bloggers vote on where the money goes and how it is being distributed. We could also fund a scholarship for students working to promote progressivism through innovative online tools. Other ideas are welcome.
The goal of PB2.0 should not to make blogging stars of certain figureheads (Sorry, Lambert :-))
- Major blogwhoring
- A widget that lists the new posts on PB2.0 blogs (this could be a funded project)
- Brand / Logo merchandizing through Cafe Press
- Alternative media presence: Blogtalkradio, for instance
- Funding local projects might attract interest from the local media
The Remaining Questions
- What’s in it for the blogs who join and are asked to join beyond the close Corrente circle?
- Will there be a stigma attached to being a PB2.0 blog / site… it is already being defined as disgruntled HRC supporters club.
- How do we not make PB2.0 an exclusive club? What is the price of entry?
- Would certain blogs be afraid of burning bridges with PB1.0?
Your turn... where do we go from here?