Overton window meet the Sullivan nod

Overton Window

Mon, 01/28/2008 - 1:44pm — intranets

Waiters use nodding trick to boost restaurant tabs (bBoing)

Beejebus, if this thing works over the phone, can we make it work over the internets???

Studies have concluded that 60–70% of the time, a Sullivan nod will result in the customer choosing the 'recommended' item.

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